Marketing Data Foundation

Own your marketing data. Own your marketing impact.

VERZE turns websites, decks, creatives, and brand messages into verified machine-readable data that algorithms, agents, and omnichannel systems can actually use.

Book a Call Explore the platform

Proof-ready content system

From approved inputs to channel-ready data.

A governed content layer for teams that need reusable proof, provenance, and export-ready marketing messages.

Inputs

Websites, decks, assets, campaign pages

Data layer

Approved messages, variants, audiences, provenance

Outputs

Paid social, feeds, agents, exports

Proof

Client proof from live content systems.

Selected enterprise and publisher cases where structured marketing content moved into governed data, paid social, and measurable channel outcomes.

+264%: app installs
38.6M: delivered impressions
CHF 0.31: cost per link click
17.9M: impressions
2x: online donations YoY

Category shift

From surface optimization to agent-actionable marketing data.

The next marketing bottleneck is not another campaign surface. It is whether algorithms, automation, and AI agents can understand what a brand means and what they are allowed to publish.

Surface era

Made for human eyes

Logic era

Made for machine understanding

Website pixels, click-through optimization, creative-led, campaign-flighted. Algorithms guess. AI hallucinates. Spend is wasted.

Core metric: CTR

Product mechanics

Content import → VERZE Core → omnichannel export.

VERZE makes the structure behind every message explicit: where it came from, who approved it, which audience it serves, and where it can be used next.

Anatomy of an entry

A reusable message is more than copy.

Each entry carries the content, audience logic, governance state, and export data needed for reliable activation.

Message catalog — pick an entry

Entry spec

VZ-042 - Winter safety

headline: Make everyday safety concrete before winter.
body copy: A 30-second daily check keeps your team on their feet.
USP: Prevention built into the routine, not bolted on.
CTA: See the checklist
tone: Direct, reassuring, expert

language: de-CH, fr-CH
markets: Switzerland, DACH
topic: Workplace safety
funnel: Awareness to consideration
persona: Operations leads, employers

hero image: winter-hero_16x9.jpg
square crop: winter-hero_1x1.jpg
video: 15s_captioned.mp4
character: Approved prevention mascot

status: Approved
approver: Communications lead
version: v4
provenance: Approved prevention article
usage rights: Brand-owned media

canonical URL: hello.verze.ai/e/vz-042
UTM: utm_source=core&utm_id=vz042
feed: JSON, CSV, XML
channel targets: Meta, landing page, agent workflow
agent ready: MCP payload available

Approved provenance Reusable across channels

Routes

Two doors. One foundation.

Agencies enter to own client infrastructure. Enterprises enter to own the governed data layer behind every market, channel, and agent.

For Agencies B2B2B

Turn client content into infrastructure you own.

Give every client one governed data layer across channels and turn one-off campaign work into recurring retainer value.

Client infrastructure See the agency model

For Enterprise B2B

Own the data behind every market message.

Pull fragmented brand content into one governed, AI-ready source across teams, regions, platforms, and agents.

Market infrastructure See enterprise rollout

The same engine underneath

VERZE Core

One governed foundation for structured messages, audiences, media, approvals, exports, and agent-ready context.

your entry: Agency · one layer across every client

Case studies

Proof from teams with real content systems.

Selected client proof shows how structured marketing data improves campaign systems, reusable content operations, and measurable performance.

Insurer

Always-on message database for prevention campaigns

An insurer converted prevention content into a structured message database with themes, variants, and live paid social delivery.

1,375

ads

CHF 0.34

CPM

Read case study

naoo

Meta app-install scaling with 600 combinations

naoo combined assets and messages into dynamic creative combinations for more installs at lower spend.

+264%

app installs

-80%

cost per installation

Read case study

BKW

Editorial content turned into efficient paid social reach

BKW transformed blog content into paid social variants and generated efficient traffic below the campaign budget.

14,560

link clicks

CHF 0.31

CPC

Read case study

20 Minuten

Publisher content activated for evergreen performance

20 Minuten used structured content performance to extend reach and create low-cost evergreen traffic.

17.9M

impressions

CHF 0.05

CPC

Read case study

Trust and governance

Built in Switzerland. Hosted in Europe.

VERZE is developed by Julith Group AG in Switzerland and runs on European hosting, with ownership, approvals, provenance, and export logic kept visible.

All controls verified

Where your data lives

Swiss company, European hosting

Swiss legal entity; data hosted on European infrastructure, never shipped to US-only clouds.
You own the data, approvals, and export logic

You hold the data, the approvals, and the export logic — no lock-in, full export on request.
Every change versioned and auditable

Every change is versioned with full provenance — fully auditable back to the approved source.

How it stays compliant

Aligned with GDPR and the Swiss nDSG

Designed to meet GDPR and the Swiss nDSG data-protection requirements.
Workflows ready for the EU AI Act

Workflows built for EU AI Act readiness, with human oversight at the approval step.
Nothing publishes without a human approval

No entry publishes to a channel without a human approving it first.