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VERZE Core

Every marketing message you have, in one library the platforms can read.

Start with the marketing content you already have, like your website. Core turns it into entries with your brand, media and translations attached, checks them and feeds the approved ones to Meta, TikTok, Reddit and ChatGPT ads. Decks, datasheets and your asset library join the same place.

Drop in your website. Core does the rest.

Core explores and understands your website, reads your brand from it and turns every marketable page into structured entries, ready to become social media ads. From then on it keeps watching.

Brand, extracted

Colours, logos and tone of voice come off the site. Adjust anything by hand; your edits are never overwritten.

Pages become entries

Core reads every page, spots the ones that work as landing pages and creates entries from them. Most landing pages end up with ten to fifty ad variants.

New pages, auto-discovered

New potential landing pages are found as they get published and are ready to become entries.

Your site, watched

Every page behind an ad is checked again and again, so a change by the website team never hurts ad performance or sends people to a dead page.

Core · brand · Alpine Coffee Co · Extracted from the site
The brand page of the Alpine Coffee Co demo catalog: the description and tone of voice extracted from the website with a Re-extract from site button and the colour palette below it, each swatch marked as AI-extracted.

All your media in one place.

Every image and video from your site, plus anything you upload, in one library. Each file is analysed, so you can find it in plain words and every ad gets a smart crop that shows what matters. AI-edited files are recognised and can carry the EU AI Act label on the way out, with the original left untouched.

Core · media library · Alpine Coffee Co
The media library of the Alpine Coffee Co demo catalog: every image and video in one place, a drop zone for new files, filters by type, usage, entry, aspect ratio, size and AI content, with each file showing how many entries use it.

Entries the ad algorithms understand deeply.

Core rates each entry against your brand rules and the platforms’ requirements the moment it lands and improves what it can on its own. The rest it makes ready for you.

Quality score

A score names what is missing. Fix it in place or let Core fill what it can.

Translations

Any language, automatically. Core spots when a translated landing page already exists for the language you are creating.

Metadata

The fields the ad algorithms read are filled for the best possible starting point.

Endless variations

Multiply headlines and copy with AI, grounded in your tone of voice and your existing content, so nothing sounds off.

Quality

  • Title0/20
  • Description0/20
  • Short description0/15
  • Rich text0/10
  • Images0/25
  • Categorization0/10

Our recommendations for a complete entry. A high score doesn't imply better ad results.

Single Origin Espresso — Alpine Coffee

5573285877de_DEapproved

Title38 · good 10–27
Single Origin Espresso — Alpine Coffee
Description238 · good 40–123
Our signature espresso, roasted in Grindelwald from single-origin beans we buy directly from the farm. Notes of dark chocolate and dried fruit. Available in 250 g and 1 kg bags, with free shipping across Switzerland on orders over CHF 50.
Short description45 · good 20–72
Roasted in Grindelwald. Sold directly to you.
Rich textmissing
Empty

Approved entries become feeds you can use anywhere.

Core builds a feed for Meta, TikTok, Reddit or ChatGPT ads and suggests the platform’s best practices as you set it up. The ads manager fetches the feed on its own schedule, so switching an entry on or off in Core switches the ad. The same feed works wherever structured content is useful: one client runs personalised emails from it. For everything else there is the API.

Core · feeds · Alpine Coffee Co · Meta · XML
The feeds page of the Alpine Coffee Co demo catalog: one Meta XML feed carrying the approved entries, with its status, language, feed URL and when it was last generated and fetched.

Who changed what and when. Always on the record.

Every change to an entry is recorded with who made it, when and where. A person signs off before anything ships and every variant, translation and format inherits that approval.

Change record

Every edit, approval and export on every entry, with the name and the time.

Approval

Clearance moves from new to ready for approval to approved. Nothing outside the rules leaves Core.

Comments and tagging

Tag your client or a colleague on an entry to ask for a review or an approval.

Start and expiry

Give an ad a start and an end date. It goes down on time without anyone remembering to.

Core · entry · clearance
An entry in the Alpine Coffee Co demo catalog with its clearance set to Approved: the status, content ID and language fields beside a Facebook post preview with the espresso photo.

Bring anything in or let it come by itself.

Import and upload anything or connect your existing systems through the API. Decks, datasheets, asset libraries and more. Search across all your messages and assets semantically, in plain words.

blue Cinema

The film programme is checked twice a week. Every title becomes an entry with its poster, ready for the feed.

mySports

Every night, creatives for every match of every team are created automatically in three languages, with the right players in the picture.

Your own automation

The API can create entries, upload media or tell Core a page changed and needs scraping again.

Core · entries · import
The entries table of the Alpine Coffee Co demo catalog with the Import menu open beside New from link, showing the import history.

Ready to get started?

Bring your website to the demo. Onboarding starts with one URL.