Learn more about the future of Reception Marketing, Owned Asset Optimization and our core product updates.
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LLMs.txt is a new mechanism to control how AI crawlers access and use your data. This article explains what it can and cannot do, why it matters, and why organisations should act now. The Invisible Shield: What LLMs.txt Means for Your Content Large Language Models such as GPT, Gemini or Claude crawl the web to…
AI-driven marketing only works with structured data. During the Swiss AI Weeks Hackathon, participants learned how to build their own Marketing Data Foundation using VERZE, a Swiss-made MarTech solution that connects data, algorithms, and campaigns for scalable, omnichannel performance. Most marketing teams today work with fragmented tools and unstructured data. Yet AI can only deliver…
Digital Transformation for AI Readiness in Marketing.
How Leading CMOs Create Sustainable Competitive Advantages Through Data-Driven Content Recycling.
Discover how Reception Marketing takes your Content Marketing to the next level. Use Owned Assets and the Verze.ai for maximum business impact!